Books Of The Week - Saturday, 16th March 2024

Western Media Narratives on India: 

From Gandhi to Modi by Umesh Upadhyay (Author)

About the Book
Western Media Narratives on India explores how cultural imperialism influences the Third-World nations. Media in the hands of the former colonizers that wish to maintain their sway has become a tool to dictate people’s thoughts. Focussed on India, this narrative spans from the nation's independence in 1947 to the present day, scrutinizing the relentless targeting of Indian leadership by the dominant Western English media.
With time, these attacks have intensified, particularly on a resurgent India. In this book, the media’s role during crises emerges as a central theme, with a spotlight on Covid-19. The Western media crafted a narrative portraying India’s response to the disaster as chaotic, forecasting a staggering death toll reminiscent of the Spanish Flu of 1918.
The Western media’s approach to India shows how the English press continues to perpetuate the West’s long-held prejudices against India. Drawing heavily from history, the book critically analyses and unravels the origins and causes of this bias. While rooted in the Indian experience, the lessons derived hold universal relevance for any nation grappling with the shadows of colonization.

About the Author
Umesh Upadhyay is a veteran journalist and communicator with four decades of experience in print, radio, TV and digital media. Transitioning from a ground reporter to a seasoned editor, he has worked across a diverse range of news networks including Press Trust of India, All India Radio, DD, Network 18 and Zee News. A JNU, DU and FTII alumnus, his passion for international relations and media is evident in his articles. He has produced and anchored several news and talk shows. Beyond journalism, he enjoys teaching and travelling, which have shaped his compassionate worldview.

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Books Of The Week - Saturday, 9th March 2024

How to Fall in Love with Yoga 
by Sarvesh Shashi 

About the Book

Restorative and holistic, How to Fall in Love with Yoga is a stroll through the world of yoga, where Sarvesh Shashi encourages readers to experience the different facets of the practice. Through four key goals and accompanying poses and flows, the author deep dives into the basics of the practice. It is contemplative and inclusive, peppered with personal notes and experiences. How to Fall in Love with Yoga is as much about the body as it is about the spirit, and as much about fitness as it is about mindfulness.

Not bound by age, school, or style, the book will reach into the heart of yoga, cutting through all the noise, to share with the reader that which is true to the authentic and original form of the practice. The book will contain a youthful flavour as it walks the yogi – for there is a yogi within all of us – through different postures while providing context, additional information, and useful tips. The poses are easy-to-do at home and aim to build a love for yoga. It is why each section ends with meditation to help the practitioner relax and focus at the end of their goal.

About the Author

Sarvesh Shashi: The modern yogi, Sarvesh Shashi started practising yoga when he was 6, but it was only when he turned 17 that he dove deeper into it. By 21, he had set up a studio chain, which flourished in the next few years to 92 locations across 32 cities and two countries, along with a commanding digital presence. Today, Sarvesh has built upon this with Diva Yoga, headquartered in Mumbai, India, with support from co-founder and actor Malaika Arora, which is a consumer health platform based on the authentic foundations of yoga. During the course of his decade-long career, he has secured more than $10 million from global investors, including Jennifer Lopez, Alex Rodriguez, Fireside ventures, Zumba® Fitness and support from many in the Hindi and Tamil film industries.

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