Books Of The Week - Saturday 19th November 2023

Adman Madman - Unapologetically Prahlad

By - Prahlad Kakar

About the Book

In 1971, clutching a princely sum of three hundred rupees in his pocket, Prahlad Kakar arrived in Bombay Central station. During his early days of dire struggle, he slept on benches in train stations and on the sofas of reluctant friends. Scratching the underbelly of Colaba Causeway, he learnt many life lessons for his survival and eventual climb to notoriety.

Four decades later, he swears by Murphy's law, 'Anything that can go wrong will go wrong.' Murphy is certainly not a figment of anyone's imagination, but a gargoyle plucked from VT station, who is sitting crouched on your shoulder and waiting for an opportunity to pee into your ear. Come and share some uproarious laughs with the Indian ad industry's feared and beloved leprechaun as he takes you on this rollercoaster ride. From the bizarre to the brazen, prepare yourself for one hell of a journey.

Why does Prahlad have the right to lay claim to Shabana Azmi's second toe?

Why did Satish Shah pretend to be a chauffeur during a shoot?

Can a parachute-landing fall save you from a dating disaster?

How did a pig drive a member of the film crew straight to the shrink?

Meet Dumbell the Doberman. And Head of Outstanding Collections.

In this no-holds-barred memoir, Prahlad serves up scoops of his most unforgettable experiences, peppered with viciously funny anecdotes from his personal life and seasoned with lessons on how to tell a riveting story in thirty seconds.

Learn secrets of the trade to create memorable brands. Travel behind the scenes of celebrated advertisements that launched the careers of models who then went on to become famous Bollywood actors. Hear about the genesis of this accidental serial entrepreneur. And, above all, learn how to live life with complete abandon from none other than the enfant terrible of the advertising industry. As the man who wears many hats, literally and figuratively, Prahlad tips his hat to life's incidental wisdom with raucous laughter.

From those who have a love for advertising to those who have a zest for life, from the young to the old, this memoir will capture your heart and your mind, and tickle your funny bone.

About the Author

Prahlad Kakar is a renowned ad-film director and co-founder of Genesis Film Production, one of India's oldest and foremost ad-film production houses. He has ruled the advertising world with his brand of irreverent humour and memorable brand-building campaigns, and has created award-winning commercials for the most reputed corporates and agencies in India and the Asia-Pacific region.

Rupangi Sharma is an author, editor and edupreneur. She is the founder and CEO of EFG Learning, a Mumbai-based education consultancy. Her focus has been on the power of technology, storytelling and innovation, and their transformational role in education. Rupangi's recent books include A Life of My Own and Young Indian Innovators, Entrepreneurs and Change-maker.

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BOOKS OF THE WEEK - SATURDAY, 20TH, JUNE, 2020

THE SYSTEM - Who Rigged it. How we fix 

by - Robert B. Reich

ISBN : 9781529043716   Rs. 599.00

About the Book : Understanding what is happening in our country is critical if we want to fix it and Robert Reich is an exceptional teacher.' Senator Bernie Sanders

Millions of Americans have lost confidence in their political and economic system. After years of stagnant wages, volatile job markets, and an unwillingness by those in power to deal with profound threats such as climate change, there is a mounting sense that the system is fixed, serving only those select few with enough money to secure a controlling stake.

In The System Robert B. Reich shows how wealth and power have interacted to install an elite oligarchy, eviscerate the middle class, and undermine democracy.

Addressing himself Jamie Dimon, the powerful banker and chairman and CEO of JP Morgan Chase, Reich exposes how those at the top, be they Democrats or Republicans, propagate myths about meritocracy, national competitiveness, corporate social responsibility, and the 'free market' to distract most Americans from their own accumulation of extraordinary wealth, and their power over the system. Instead of answering the call to civic duty, they have chosen to uphold self-serving policies that line their own pockets and benefit their bottom line.

Reich's objective is not to foster cynicism, but rather to demystify the system so that American voters might instilfundamental change and demand that democracy works for the majority once again.

About the Author :Robert B. Reich, A Regular columnist Fo The Guardian and for Newsweek, Is Currently Chancellor’s Professor of Public Policy at the Goldman School of Public Policy at the University of California, Berkeley, and a senior fellow at the Blum Center of Developing Economies. He has served in three US national administrations, including a Secretary of Labor under President Clinton. His books include the bestsellers The Common Good, Saving Capitalism, Aftershock, Super capitalism and The Work of Nations, which has been translated into twenty-two languages. He is co-creator for the 2017 Netflix original documentary saving Capitalism and of the award-winning 2013 film inequality for all . He is co-counder of Inequality Media, co-founder of Economic Policy Institute, and co-founding editor of The American Prospect. He lives in California.

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BOOKS OF THE WEEK - 10Th MARCH, 2017

The Width of the World

By - David Baldacci  

---------------------------------------About the Book : --------------------------------- 

This is it. Vega Jane’s time. She’s been lied to her whole life, so she breaks away from Wormwood, the only home she’s ever known, in search of the truth. She battles horrors to fight her way across the Quag with her best friend, Delph, and her mysterious canine, Harry Two. Against all odds, they survive unimaginable dangers and make it through.

And into a new world that’s even worse. Not because deadly beasts roam the cobblestones, but because the people are enslaved but don’t even know it. It’s up to Vega, Delph, Harry Two and their new comrade, Petra, to take up the fight against a foe that’s unrivaled in savagery and cunning. Not only is Vega’s life and the lives of her friends on the line, but whether she triumphs or fails will determine whether a whole world survives. 

Beloved author David Baldacci delivers a shockwave of destruction and shattering revelations in The Width of the World, book three in his instant global bestselling Vega Jane series.

 -----------------------------------About the Author : ---------------------------------

David Baldacci is a global #1 bestselling author. His books are published in over forty-five languages and in more than eighty countries; over 110 million copies are in print. His works have been adapted for both feature film and television. He is also the cofounder, along with his wife, of the Wish You Well Foundation®, which supports literacy efforts across America. David and his family live in Virginia.

                         ISBN : 9781509844982    Price : Rs.399.00                         

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BOOKS OF THE WEEK - 04Th December, 2015

This Unquiet Land: Stories from India's Fault Lines

By - Barkha Dutt

About the Book :

One of the most remarkable books ever published about contemporary India, arguably the most complex society on earth, This Unquiet Land tells the truth about the country's secrets and lies, its torments and triumphs, and its heroes and villains. This is the first book by Barkha Dutt, India's best known journalist.India's fault lines run wide and deep.

Some of them go back centuries, others are of comparatively recent origin. The myriad villains these fault lines have spawned include rapists, murderers, terrorists, prophets of religious hatred, corrupt politicians, upholders of abhorrent caste traditions, opponents of free speech and dissent, apologists for regressive cultural practices, and external adversaries who try to destabilize our borders. All of them are responsible for impeding the country's progress, destroying the lives of numberless innocents, usually the poorest and most vulnerable of our people, and besmirching the democratic, plural, free and secular nature of our society. Set against these enemies of our nation's promise are the heroic ones--the poor, illiterate woman who was gang-raped but helped change the nation's attitude towards women through her determined fight for justice; the young soldier whose courage and sacrifice in the high Himalayas was an inspiration to his comrades fighting the Kargil War; the wife whose husband was beheaded by Maoist terrorists, yet sought not revenge but succour for the poor and underprivileged; and the son of the village blacksmith who was lynched by a mob of religious fundamentalists appealing for an end to discord and sectarian violence. These stories, and dozens of others like them, map our country's fault lines. In this book, Barkha Dutt recounts the ones that have left an indelible mark on her. Taken together, they provide a vivid, devastating and unforgettable portrait of our unquiet land 

About the author : 

Barkha Dutt, one of India's most prominent journalists and television anchors, became a household name with her reporting from the front lines during the Kargil conflict between India and Pakistan in 1999. In addition to her war reporting (from countries as varied as Pakistan, Afghanistan, Iraq, Egypt and Libya), in India she has reported from the field on virtually every important national story-- politics, insurgencies, social upheavals, floods and famine. She has won more than forty national and international honours for her work.

    ISBN No. : 9789382277163              Price : Rs. 599.00     

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BOOKS OF THE WEEK - 27th November, 2015

Primary Greatness: The 12 Levers of Success

By - Stephen R Covey 

About the Book :

Stephen R. Covey believed there were only two ways to live life: a life of primary greatness or a life of secondary greatness. Through his books and speaking, he taught that the intrinsic rewards of primary greatness-integrity, responsibility, and contribution-far outweighed the extrinsic rewards of secondary greatness-money, popularity, and the self-absorbed, pleasure-ridden life that some people consider "success."

In this posthumous work, Covey lays out clearly the 12 levers of success that will lead to a life of primary greatness: Integrity, Contribution, Priority, Sacrifice, Service, Responsibility, Loyalty, Reciprocity, Diversity, Learning, and Renewal. For the first time, Covey defines each of these 12 qualities and how they can be leveraged and enacted in your daily life to lead you to success and happiness

About the Author :

Stephen R. Covey was an incredibly influential author, speaker and thought leader. Before he died in 2012, he sold more than 50 million copies of his books worldwide. He held an MBA from Harvard and a doctorate from Brigham Young University. He was the co-founder of Franklin Covey, a leading global education and training firm with offices in 147 countries.

   ISBN No. : 9781471157288         Price : Rs. 499.00   

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BOOKS OF THE WEEK - 18Th September 2015

Love : Selected Quotations

By - Paulo Coelho

About the Book :

A beautiful, thought-provoking collection of quotes on the eternal subject of love, selected from the works of one of the most popular authors in the world.

With beautiful full-color artwork throughout, Love contains inspirational quotes from such beloved Coelho titles as Eleven Minutes, The Valkyries, The Zahir, and, of course, the international bestseller The Alchemist. Known as an alchemist of words, Paulo Coelho has an extraordinary and insightful perspective on life, and his words have inspired and won over millions of readers worldwide. Visually stunning and enlightening, this is a must-have book for Coelho fans to treasure.

About the Author :

Paulo Coelho has received numerous prestigious international awards and been critically acclaimed worldwide for his writings. His second book, The Alchemist, published in 1988, established his worldwide reputation and is regarded as a modern classic. He has been praised for his poetic, realistic, and philosophical style, and, above all, his ability to speak to everyone. He has won over millions of readers worldwide, selling more than 100 million books around the world, which have been translated into 67 languages.

   ISBN : 9781782434900         Price : Rs. 799.00   

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Books of the week - 6th February 2015

India Shastra 

Reflections on the Nation in Our Time

By - Shashi Tharoor

About the Book :

This has been a time of unprecedented change in the country. The transformation of Indias politics, economy, foreign policy, media, civil rights, governance and a myriad other aspects of our society and government has been swift and disruptive, sometimes brutally so. Narendra Modi, the nations new Prime Minister and his Bharatiya Janata Party, dominate the political scene, as the Congress once did and are attempting to change the way we work, think, pray and conduct ourselves as citizens of the planets most populous democracy. There are signs that the nation is moving in directions that will benefit its people-the economy has begun to revive, its foreign policy appears to be purposefully pursuing a visible place in the world, polls show that a significant percentage of the nations youth are optimistic about the future, at the same time, there are serious concerns about the rise of majoritarianism and religious fundamentalism (Often, this is one and the same thing), a disquieting intolerance of free speech, dissent and religious freedom, moreover, there appears to be no end to corruption, hate speech, criminals in politics, terrorism, violence against women, bureaucratic lethargy, governmental incompetence, endemic poverty, environmental degradation and a host of other problems that India has been struggling to overcome for decades.

What does the future hold? Is the promise of good times a mere illusion? Have we forgotten the democratic, humane, secular and liberal values that our founding fathers endowed us with? Are high-speed trains and missions to Mars eclipsing the vital need to achieve universal literacy, eradicate poverty and provide food, shelter and health-care for all?

Shashi Tharoor, one of our most distinguished and insightful writers, attempts to answer these and other important questions and demystify the complex issues that have been thrown up by the ongoing transformation of the nation. After chronicling Indias transformation over the years in several previous books, he brings his insights into Indian society, economics and politics up to date in wide-ranging short essays that extend the narrative right up to the present time. Lucid, brilliantly argued, balanced and illuminating, India Shastra is required reading for anyone who wishes to understand todays India.

About the Author :

Shashi Tharoor is the bestselling author of fourteen previous books, both fiction and non-fiction, besides being a noted critic and columnist, a former Under Secretary-General of the United Nations and a former Minister of State for Human Resource Development and Minister of State for External Affairs in the Government of India. He served 29 years at the United Nations, culminating as Under-Secretary under Secretary-General Kofi Annans leadership. As Indias official candidate to succeed Annan as UN Secretary - General, he emerged a strong second out of seven contenders. On returning to India he contested the 2009 elections on behalf of the Indian National Congress and was elected to Parliament from Thiruvananthapuram. Re-elected in 2014, he chairs Parliaments External Affairs Committee.

Shashi Tharoors books include the path-breaking satire The Great Indian Novel (1989), the classic India - From Midnight to the Millennium (1997) and most recently, the visionary Pax Indica - India and the World of the 21st Century (2012). He has won numerous literary awards, including a Commonwealth Writer's Prize, was honoured as New Age Politician of the Year (2010) by NDTV and pioneered among Indian politicians the use of Twitter, where he has over two and a half million followers, as of 2014.

Dr. Tharoor earned his Ph.D. at the Fletcher School of Law and Diplomacy at the age of 22 and was named by the World Economic Forum in Davos in 1998 as a Global Leader of Tomorrow. He was awarded the Pravasi Bharatiya Samman, Indias highest honour for overseas Indians.

   ISBN : 9789384067281        Price : Rs. 695.00  

BOOKS OF THE WEEK

The Struggle for Pakistan

BY - Ayesha Jalal 
About the Book : 
Established as a homeland for India’s Muslims in 1947, Pakistan has had a tumultuous history that has unfolded in the vortex of dire regional and international conflicts. Beset by assassinations, coups, ethnic strife, and the breakaway of Bangladesh in 1971, the country has found itself too often contending with religious extremism and military authoritarianism. Now, in a probing biography of her native land amid the throes of global change, Ayesha Jalal provides an insider’s assessment of how this nuclear-armed Muslim nation evolved as it did and explains why its dilemmas weigh so heavily on prospects for peace in the region.
Attentive to Pakistan’s external relations as well as its internal dynamics, Jalal shows how the vexed relationship with the United States, border disputes with Afghanistan in the west, and the conflict with India over Kashmir in the east have played into the hands of the generals who purchased security at the cost of strong democratic institutions. Combined with domestic ethnic and regional rivalries, such pressures have created a siege mentality that encourages military domination and militant extremism.
Since 9/11, the country has been widely portrayed as a breeding ground for Islamic terrorism. Assessing the threats posed by Al-Qaeda and the Taliban as American troops withdraw from Afghanistan, Jalal contends that the battle for Pakistan’s soul is far from over. Her definitive biography reveals how pluralism and democracy continue to struggle for a place in this Muslim homeland, where they are so essential to its future.

 ISBN : 9780674052895       Price : Rs. 995.00 

BOOKS OF THE WEEK

INFERNO
By - DAN BROWN 

About the Book :

Dan Brown's new novel, Inferno, features renowned Harvard symbologist Robert Langdon and is set in the heart of Europe, where Langdon is drawn into a harrowing world centred around one of history’s most enduring and mysterious literary masterpieces. As Dan Brown comments: `Although I studied Dante's Inferno as a student, it wasn't until recently, while researching in Florence, that I came to appreciate the enduring influence of Dante's work on the modern world. With this new novel, I am excited to take readers on a journey deep into this mysterious realm…a landscape of codes, symbols, and more than a few secret passageways.

About the Autor : 

Dan Brown is the bestselling author of Digital Fortress, Deception Point, Angels and Demons, The Da Vinci Code and The Lost Symbol. He is a graduate of Amherst College and Phillips Exeter Academy, where he has taught English and Creative Writing. He lives in New England.

 ISBN : 9780593072493                                                                   Price : Rs. 750.00 

BOOKS OF THE WEEK

SIX YEARS

By - HARLAN COBEN

About the Book : 
Six years have passed since Jake Fisher watched Natalie, the love of his life, marry another man. Six years of hiding a broken heart by throwing himself into his career as a college professor. Six years of keeping his promise to leave Natalie alone, and six years of tortured dreams of her life with her new husband, Todd. But six years haven't come close to extinguishing his feelings, and when Jake comes across Todd's obituary, he can't keep himself away from the funeral. There he gets the glimpse of Todd's wife he's hoping for ...but she is not Natalie. Whoever the mourning widow is, she's been married to Todd for more than a decade, and with that fact everything Jake thought he knew about the best time of his life - a time he has never gotten over - is turned completely inside out. As Jake searches for the truth, his picture-perfect memories of Natalie begin to unravel. Mutual friends of the couple either can't be found or don't remember Jake. No one has seen Natalie in years. Jake's search for the woman who broke his heart - and who lied to him - soon puts his very life at risk as it dawns on him that the man he has become may be based on carefully constructed fiction.

About the Author : 
Coben is one of the best thriller writers in the business, and he delivers another amazing novel that will resonate with readers long after the final page is turned. The narrative is immersive, and the well-drawn characters and twisting plotting are stellar. With such a cool hook and a surprising and satisfying payoff, don't wait six years to read what might be Coben's best since Tell No One. 

 ISBN : 9781409144588                                                                 Price : Rs. 695.00